Who is Love Is Blind UK’s Sam? His Instagram, Age, Job and More Revealed

Love Is Blind UK is officially here. That’s right, the iconic golden goblets and claustrophobic love pods have made there way across the pond and a new batch of singles are hoping to meet their future spouse “sight unseen.”

The show, hosted by Emma and Matt Willis, sees single strangers meeting and chatting in pods. If they fall in love and get engaged, the new couples are allowed to meet each other face-to-face before jetting off on a honeymoon in Greece, living together in the UK and, ultimately, walking down the aisle and tying the knot. Yes, it is an unhinged premise for a dating show — and yes, the American version was such a big hit, it spawned spin-offs in Brazil, Mexico, Japan, Sweden, Argentina, Habibi, Germany and now, of course, our very own UK.

In the first four episodes, which landed on Netflix earlier this week, we met our first Love Is Blind UK couples: Sabrina and Stephen, Bobby and Jasmine, Catherine and Freddy, Ollie and Demi, Tom and Maria, and Sam and Nicole. Naturally, people already have their favourites — and their least favourites.

On that note, we need to talk about Sam. Warning, spoilers for the first four episodes ahead!

What happened with Sam on Love Is Blind UK?

If you’ve already gobbled up the first four episodes of Love Is Blind UK, you’ll know all about Sam, who proposed to Nicole. Spoiler alert, but Sam and Nicole didn’t even make it to Greece. Let’s have a quick refresh on what happened.

From his first moments on the show Sam is — well — just a little more focused on appearances than most other contestants on the show. “I never liked what I saw in the mirror, and I have done things to improve my appearance,” he said in his first interview in the show. “I did have a nose job. I’ve always been conscious of certain things. Since I found out about this experiment, I came off the dating apps. I trained very hard in the gym. Great new skin care routine. The whole lot.”

Sam initially had a spark with Jasmine, but, after she chose to focus on Bobby, he turned his focus to Nicole. After Benaiah, Nicole’s other connection, seemed reluctant to commit to marriage, she also put her focus on Sam. Despite Benaiah’s claims that Sam was only in the experiment for fame, Nicole ultimately chose to become engaged to Sam.